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GM's first electric truck is a Hummer revival and costs more than $112,000

GM's first electric truck is a Hummer revival and costs more than $112,000

The Hummer is back, but it's battery-powered now and has morphed from its militarized precursor into an ultraluxury pickup that General Motors is betting will resonate with traditional truck buyers.

The car industry is having an identity crisis. Just look at its Super Bowl ads
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The car industry is having an identity crisis. Just look at its Super Bowl ads

How do you sell cars to America in the twilight of car culture?
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The electric hummer and the rise of the eco-beast

The electric hummer and the rise of the eco-beast

Battery-powered cars (and trucks) are about to lose their coastal-elite image.
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