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North Face hypocritical climate activism

A closer look at the PR feud between Liberty Oilfield and The North Face

A tongue-in-cheek marketing campaign accusing The North Face of hypocritical climate activism served as a reminder of the contentious—yet partially codependent—relationship between the outdoor and fossil fuel industries.

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The North Face expands its line of "climate-beneficial wool"

The North Face expands its line of "climate-beneficial wool"

The North Face is expanding its line of “climate beneficial wool” to include jackets and scarves.
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