Greenpeace CTO urges tech industry to embrace sustainability

Greenpeace's Chief Technology Officer, Priscilla Chomba-Kinywa, highlights the need for the tech industry to prioritize environmental sustainability.

Stephen Armstrong reports for WIRED.

In short:

• Chomba-Kinywa emphasizes the critical role of technology in addressing the climate crisis, with a stark reminder of the limited time left to make significant changes.
• She advocates for the development of green, ethical tech platforms and praises companies like Hyundai for their environmentally conscious decisions.
• The article underscores the importance of using data effectively, as demonstrated by Greenpeace's efforts to persuade tech giants to adopt renewable energy sources.

Key quote:

"We’re talking about values, ethics, and putting guardrails in place—but we can’t do that without talking about the environment."

— Priscilla Chomba-Kinywa, CTO of Greenpeace

Why this matters:

This article connects technology with environmental sustainability, highlighting the responsibility of tech companies and consumers in shaping a sustainable future, resonating with the current global emphasis on environmental issues.

Read: For big emissions reductions, we need to think small.