Nike cuts sustainability staff despite carbon goals
Credit: wu yi/Unsplash

Nike cuts sustainability staff despite carbon goals

Nike has laid off nearly one-third of its sustainability workforce, casting doubt on its commitment to reducing its environmental impact.

Rob Davis reports for ProPublica and Matthew Kish for The Oregonian.


In short:

  • Since December, Nike has reduced its sustainability team by 30%, affecting staff focused on environmental initiatives.
  • The cuts come as Nike struggles to meet its carbon reduction targets, with emissions having slightly increased since 2015.
  • The layoffs were part of a broader $2 billion cost-cutting plan due to flatlining sales.

Key quote:

"Given Nike’s leadership and investment, their retreat is unfortunate, especially in light of the scale and urgency of the challenge."

— Ken Pucker, professor of practice at Tufts University

Why this matters:

Reducing sustainability efforts threatens Nike's environmental goals and undermines public trust in the company's commitment to addressing climate change. This shift could impact global efforts to meet climate targets.

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