Newsletter Photo by Slidebean on Unsplash Brands like Unilever, Allbirds, Logitech and Panera are adding carbon labels to products, betting transparency will attract consumers Carbon labels are cropping up on a variety of consumer goods, making visible the carbon footprints of products and services that people use every day.
Starbucks, Microsoft, JetBlue, and other companies want to be carbon-neutral. What does that mean? Terms like "carbon negative" and "climate positive" have recently popped up in branding.
