If you live in one of our nation's urban areas – Miami, Austin, Los Angeles, New York or Portland you might have seen on TV this little ditty promoting Burger King's newest offering, the “Wopper with Reduced Methane Emissions Beef."
The company's new ad campaign touts climate the benefits of reducing methane from cows' farts and burps by adding lemongrass to their feed. But without peer reviewed science, it's too soon to tell if their claims will hold water.
Frank Mitloehner: Burger King’s new 'reduced methane' beef may be all hat, no cattle