moonshot

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The moonshot climate entrepreneurs should pursue

A former Apple exec explains when you make the ‘right’ thing to do the ‘easy’ thing to do, people change their daily rituals.

moonshot crackers patagonia carbon

Patagonia acquires regenerative agriculture cracker company Moonshot

When Patagonia made its first acquisition in more than two decades, it didn’t invest in an outdoor apparel brand. Instead, the company bought Moonshot, a startup that makes snacks with a low-carbon footprint.

Sophia Murphy: We don't need a 'moonshot' for faux burgers—we need to hold 'big meat' accountable
civileats.com

Sophia Murphy: We don't need a 'moonshot' for faux burgers—we need to hold 'big meat' accountable

A recent opinion article called for massive government investment in plant-based and cellular meats. Here's a smarter approach to reducing meat's impacts.
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